by Chris Provines | Mar 28, 2015 | Sales Models, Trends, Value Marketing, Value Selling
The “rep-less” medical device sales model has generated a lot of focus and discussion recently. Some people believe it’s just a fad and will go away. Others feel it’s an inevitable piece of the puzzle of extracting costs out of our healthcare system....
by Chris Provines | Jan 29, 2015 | Negotiation, Value Marketing, Value Selling
Hospitals and other providers face unprecedented change. Reimbursement cuts, pressure to improve quality and outcomes, consolidation, and new population-based payment models are just some of the forces driving change. In the United States, the Affordable Care Act...
by Chris Provines | Oct 22, 2014 | Healthcare Reform, Value Communication, Value Marketing, Value Selling
I have to admit that I didn’t make up the title of this post. No, I didn’t copy it from a seminar given to pharmaceutical or medical device executives. Likewise, it’s not from a recent webinar given to health insurance executives. “Show Me The Money: Capture the...